Performance-Driven Google Ads That Deliver Quality Leads & Sales.
Unlock Your Business Potential with Leading SEO Agency in Singapore
Data-led Google Ads campaigns engineered to deliver qualified leads, controlled acquisition costs, and sustainable growth.
We Love What We Do,
We Do What We Love
Make an impact with an award-winning agency. Recognised for performance excellence, strategic execution, and measurable results across search and paid media — driven by a team that genuinely loves what we do.
Are You Facing the Problems Below?
- Burning cash on ads without seeing a single lead or sale.
- Feeling overwhelmed by “Quality Score” and negative keywords.
- Getting your account suspended or ads disapproved without understanding why.
- Spending hours tweaking campaigns instead of actually running the business.
- Being sent reports full of “Clicks” and “Impressions” while your actual revenue stays flat.
If Yes, then we would love to hear from you!
Contact Us for Consultation.
Why Choose Us
The Newnormz Difference
Newnormz offers tailored SEO services designed to boost your rankings, drive traffic, and deliver real, sustainable results. Experience transparency, dedication, and expertise with us.
Conversion-Focused
Campaigns
Focused on qualified leads, sales, and revenue — prioritising conversion quality over vanity clicks.
Cross-Border Performance Expertise
Success managing campaigns across Singapore, Malaysia, and international markets.
Data-Led Decisions
Every decision backed by performance data, efficiency analysis, and landing page behaviour insights to improve conversion outcomes.
Landing Page CRO
Beyond traffic acquisition, we provide landing page review and data-backed CRO consultation to improve lead quality and sales performance — included as part of our Google Ads engagement.
Transparent Reporting
Clear performance insights supported by regular weekly performance catch-ups.
Our Proven Google Ads Approach
We build every campaign with your long-term performance and scalability in mind.
Be The Best or Be Different
Our Google Ads strategy is built to help your brand stand out by combining sharp ad copy hooks and intentional visual usage to capture attention, differentiate from competitors, and convert demand into results.
Our Flexible Packages in Singapore
Our Google Ads packages are designed to fit your unique business goals, from improving visibility and generating leads to increasing sales conversions.
TRIAL
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Suitable for businesses who want to feel performance first and opt for lower commitment risk
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Weekly keyword research, search query review & basic negative keyword management
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Direct account access
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Free account and conversion tracking setup
STARTER
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Suitable for Small to Medium-sized Corporate Website
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Weekly keyword research, search query review & basic negative keyword management
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Weekly leads review, campaign optimization & ad copy improvisation
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Weekly budget allocation review & pacing
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Basic A/B testing for ads (1–2 variations per month)
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Monthly strategy discussion and actionable recommendations
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Direct account access
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Free account and conversion tracking setup
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Landing Page Conversion Rate Optimisation
VALUE
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Suitable for Small to Medium-sized Corporate Website
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Weekly keyword research, search query review & basic negative keyword management
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Weekly leads review, campaign optimization & ad copy improvisation
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Weekly budget allocation review & pacing
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Monthly strategy discussion and actionable recommendations
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Monthly competitor keyword monitoring and benchmarking
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First-time account and conversion tracking setup
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Audience targeting enhancement (in-market / custom segments)
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Landing Page Conversion Optimisation & Recommendations
ELITE
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Suitable for Ad Spend Budget > MYR 15,000
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Aggressive lead chasing (daily leads KPI set)
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Daily optimization & reporting
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Priority service
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Weekly ad copy review and refresh
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Weekly landing page review & CRO recommendations
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Advanced bidding & campaign strategy
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Monthly competitor and market trend insight report
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Landing Page Conversion Optimisation & Recommendations
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In-depth conversion attribution
Run Campaigns at Optimal Cost
Confinement Centre
Client has Low volume and poor-quality leads from organic and social. They faced Limited presence for high-intent keywords in competitive niche and struggled to maintain steady flow of qualified prospects.
Newnormz implemented hyper-localized and high-intent keyword strategies to filter serious buyers. Intent-Driven Channel Shift: We have reallocated focus from social discovery to Google Search intent. Aside to that we have refined audience layers to ensure leads met the client's "high-quality" threshold.
Get Quality Leads Within A Short TIme
Chiropractic Centre
While awareness of Chiropractic is high, active intent remained low due to misconceptions. Client also had recent rebranding diminished organic visibility and leads. Operating in a competitive market required a differentiated approach to capture attention.
Positioned Chiropractic as solution for lifestyle ailments and tapping into pain related search rather than direct search terms. Newnormz Implemented a targeted search strategy to recapture lost traffic during the brand name transition.
Grow Your Business Even at Low Budget
Business Advisory
Lean budget under 2,000 per month with no room for noise and errors. As a startup, the client needed an immediate influx of qualified leads to validate their business model. Client was also competing against established, high-spend players.
The campaign focused on Phrase and Exact match keywords to capture high-intent searches only, supported by extensive negative keywords to prevent budget leakage. Daily Search Query Report audits ensured continuous refinement and real-time optimization.
FAQ
Frequently Asked Questions
(Google Ads & SEM Agency Singapore)
What are Google Ads and SEM?
Google Ads is a paid advertising platform for running search and display ads, while SEM (Search Engine Marketing) encompasses both paid ads (like Google Ads) and other strategies to improve a brand’s visibility on search engines.
How do Google Ads work?
Google Ads will showcase your advertisements when individuals search for keywords associated with your offered products and services. Google’s algorithm aids in presenting your ads to potential customers actively seeking these offerings.
To initiate the process:
(a) Set up a Google Ads Account.
(b) Initiate your campaign by defining your objectives, such as boosting brand visibility (impressions), increasing website traffic, or generating more sales leads.
(c) Specify your target region, whether by cities, states, or countries.
(d) Develop your ads and establish your daily or monthly budget limit.
(e) Once Google approves your ads, they will appear whenever users search for relevant products or services. You’ll only incur charges when users click on your ad.
Are Google Ads (SEM) expensive?
The cost of Google Ads (SEM) depends on factors like industry competition, keyword selection, and campaign objectives. With proper optimisation, businesses can control their budget and achieve cost-effective results, making it scalable to any budget.
How much does a Google Ad cost?
The Google Ad price in Malaysia is generally based on the budget you have, with charges incurred solely when audiences interact with your ad—like clicking to access your website or initiating a call to your business.
There’s no obligatory minimum spending or contract duration with Google Ads; you retain the flexibility to commence or conclude your ad campaign at your convenience. Our Google Ads services experts will aid in determining the daily budget based on your advertising allocation.
What are the different types of Google Ads?
Search Network Campaign: These ads are typically text-based and appear on Google SERPs when users input specific “keyword” while searching for products or services.
Display Network Campaigns: Presented in image or gif format, these ads appear on apps or websites visited by the audience.
Video Ad Campaigns: Comprising of 5 or 15-second videos, these ads emerge before or during YouTube content, engaging viewers.
Shopping Ads Campaign: These ads offer comprehensive product details such as store names, prices, and product images—ideal for e-commerce platforms.
App Campaign: Geared towards app promotion, these ads stimulate increased app downloads or installations. Google Ads disseminates your app across Google Search, Google Display, Google Play, and YouTube.
Do I need Google Ads?
Absolutely! Google, the largest global search engine, empowers brands with unparalleled reach through Google Ads, surpassing the reach achievable via social media platforms.
What is PPC?
Pay-per-click (PPC) is an online marketing approach where advertisers are charged for every click on their ads. This strategy involves purchasing website visits rather than relying solely on organic traffic. One prominent form of PPC is search engine advertising, where advertisers compete for ad placement in sponsored links displayed when users search for keywords relevant to their products or services.
Why Choose Us for the Best SEM Agency in Malaysia?
As a top SEM agency in Malaysia, we provide customised strategies, expert management, and data-driven results that help your business reach the right audience, optimise ad spend, and achieve long-term growth. Our team is dedicated to delivering measurable ROI, ensuring your SEM campaigns are always on track for success.
Are YouTube ads part of Google Ads?
Yes. YouTube ads are created, managed, and optimised through the Google Ads platform. Since YouTube is owned by Google, all video ad campaigns run under Google Ads.
Let’s Fix Your Campaigns & Grow Your Business!
If your ads are spending but not converting, we’ll show you exactly why — and what to do next. No sales pitch. Just clear, actionable insights.
